Recycled leather boots making it to market

Footwear manufacturer Dr. Martens has launched a line of boots made from recycled leather.

The Genix Nappa collection is made from reclaimed leather from Gen Phoenix, a supplier of recycled leather. The collection aims to tackle waste by rescuing leather offcuts that would otherwise be destined for landfill.

To create the Genix Nappa material, Dr. Martens worked with Gen Phoenix to use the company’s groundbreaking technology, which breaks waste leather down to the fibre level and then uses recycled water to rebuild it into a premium and durable recycled material.

“We are excited to join forces with Dr. Martens on the first sustainable re-make of its most iconic boot styles. This partnership is proof that heritage brands can implement circular models that benefit the planet without changing the integrity of the product, bringing high-quality shoes responsibly to market for everyone to enjoy,”

 said John Kennedy, CEO of Gen Phoenix.

Genix Nappa’s new material has a lower carbon impact than traditional leather and is specially engineered to make sure it’s durable, comfortable, and long-lasting.

The leather offcuts are taken from tanneries and put through Gen Phoenix’s proprietary process to separate the leather fibres before re-entangling them, producing a roll of re-engineered, reclaimed leather which is then used to manufacture the footwear. The Genix Nappa material contains over 50% waste leather.

Top to bottom, the Gen Phoenix’s process is environmentally responsible – it’s powered by 100% renewable electricity and the brand recycles 95% of water in production.